Research groups

Choices of adoption/non-adoption of new ICT tools

I prodotti della ricerca a oggi sono i seguenti:

(a) Cobelli N., Chiarini A., “Improving customer satisfaction and loyalty through mHealth service digitalization: New challenges for Italian pharmacists”, TQM Journal, 2020 early cite (DOI: 10.1108/TQM-10-2019-0252).

(b) Cobelli N., Wilkinson G., Cassia F., Ugolini M.M., “Wine consumers’ attitude towards online wine purchasing: A comparison between South Africa and Italy”, Perfect drink, perfect place: enjoying the magic of wine and the delights of wine places, Desenzano D.G. (BS), Italy, 19-20 January 2019.

(c) Cobelli N., Wilkinson G., “Online wine purchasing: A comparison between South Africa and Italy”, TQM Journal, 2020 early cite (DOI: 10.1108/TQM-10-2019-0242); (d) Cobelli N., Du X., Sustainable wine purchasing behavior in China: Applying and extending the Theory of Planned Behavior, Proceedings, Sinergie-SIMA Conference Management and Sustainability: Creating shared value in the digital era, Sapienza University of Rome, Italy, 20-21 June 2019, pp. 1-5, ISBN: 97888943937-12, DOI: 10.7433/SRECP.EA.2019.25.

Componenti: Nicola Cobelli (referente - Università degli Studi di Verona), Roberto Burro (Università degli Studi di Verona), Andrea Chiarini (Università degli Studi di Verona), Georgina Wilkinson (MD Vinifera- South Africa), Xiaowen Du (MD Vinifera - China).
Roberto Burro
Associate Professor
Marta Maria Ugolini
Full Professor (Department Business Administration)
Andrea Chiarini
Temporary Assistant Professor (Department Business Administration)
Topic Research area
Branding Marketing Marketing
Business-to-business branding Marketing Marketing
Business to business management Marketing Marketing
ISO 14001, ISO 45001-SA8000 certifications Responsabilità sociale d'impresa ed etica aziendale CSR, sustainability and business ethics
Wine and food marketing Marketing Marketing
Enterprise 4.0 and digital transformation Marketing Marketing
Hospitality Gestione del turismo Tourism management
M31 - Services management and marketing Marketing and Advertising, Marketing
Operations Management Logistica e gestione della supply chain Logistics and supply chain management
Operations Management and Industry 4.0 Logistica e gestione della supply chain Logistics and supply chain management
Strategic planning of tourism destinations Gestione del turismo Tourism management
Psychophysics Metodi di ricerca nelle scienze umane
Psychology, Experimental
Psychology of Perception Metodi di ricerca nelle scienze umane
Psychology, Experimental
Psychology of personality and individual differences Metodi di ricerca nelle scienze umane
Psychology, Applied
Quality in services Gestione dei servizi Service management
Quality in services Gestione dei servizi Service management
Operational Excellence for the Public Healthcare Health care management Health care management
Strategic operations management and performance measurement systems Governance aziendale e strategia Corporate governance and strategy

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