Pubblicazioni

Autori:

Raccanello, Daniela; Hall, Rob; Burro, Roberto

Titolo:

Can emojis mean “Earthquake”?

Anno:

2020

Tipologia prodotto:

Articolo in Rivista

Tipologia ANVUR:

Articolo su rivista

Lingua:

Inglese

Formato:

A Stampa

Referee:

Sì

Nome rivista:

Applied Ergonomics

ISSN Rivista:

0003-6870

N° Volume:

89

Intervallo pagine:

1-9

Parole chiave:

Earthquake, Emoji, Communication, Emotion

Breve descrizione dei contenuti:

With the increase in digital communications systems and social media, there is a need for simple graphics-based ways to signal the occurrence of major disasters. We describe the development and initial usability testing of a sign to indicate that an earthquake has occurred. We involved 264 Italian adults, who completed an online survey to evaluate the evocativeness, simplicity, and universality of 16 emojis depicting earthquakes. Through a Self-Organising Map analysis we identified four similar response profiles to the evocativeness scale, differing in their mean strength. A non-metric Multidimensional Scaling suggested that evocativeness was higher for the emojis featuring a damaged building. Linear Mixed Models indicated that emojis with fabricated vs. natural structures were judged as more evocative, simpler, and more universal when characterized by danger from falling objects. In some cases, adding behavioral elements increased evocativeness. Practical implications for informing the development of a new emoji for earthquakes are discussed.

Id prodotto:

115754

Handle IRIS:

11562/1022960

ultima modifica:

16 novembre 2022

Citazione bibliografica:

Raccanello, Daniela; Hall, Rob; Burro, Roberto, Can emojis mean “Earthquake”? «Applied Ergonomics» , vol. 89 , 2020 , pp. 1-9

Consulta la scheda completa presente nel repository istituzionale della Ricerca di Ateneo