|Tuesday||8:30 AM - 10:10 AM||lesson||Lecture Hall T.3|
|Wednesday||8:30 AM - 10:10 AM||lesson||Lecture Hall T.3|
introduction to the main forms of business communication in its internal, external, organizational and marketing implications.
Contents of the course:
a) company, management, environment, stakeholders, informative systems for decisional processes;
b) informative systems for decisions of marketing, analysis of markets needs, marketing mix, personal advertising;
c) company organization, creativity, change and techniques of personal communication.
oral and written exam